Speaker Biography

Laura Parmer-Lohan, MBA

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Laura, MBA, Founder, Ruckus Partners, Inc., is a commercialization leader who has demonstrated capabilities from product portfolio strategy development to product launch to revenue generating product lifecycle marketing. Laura specializes in uncovering customer needs and connecting this with the product marketing strategy to motivate the customer to action. She has led or participated in the launch of nearly two-dozen products from cardiovascular therapeutic devices, type 2 diabetes first-in-class biopharmaceutical to specialty oncology reference lab test services.

Former roles: diaDexus, Sequenta, Genoptix, Amylin, Guidant; Education: UC Berkeley, Haas School of Business, MBA; UC Santa Cruz, BA